EXPLORE THE STORY BEHIND OUR commitment
At New Image Fitness, transformation is not theory—it is lived, tested, and proven over decades.
Our mission is simple: To guide you through a complete transformation.
Transformation in Motion!
Founder and owner Paul Rogers brings over 40 years of experience by way of sports, strength training, martial arts, nutrition and competitive athletics. His journey spans from elite-level strongman competitions and bodybuilding to national television as Thor on the hit show American Gladiators (1996-1998).
Where Results Are Built, Not Promised
Paul’s background is not just impressive—it is foundational to everything we do. He understands what it takes to build strength from the ground up…to push past limits…and to develop a physique that reflects discipline, resilience, and consistency.
Take Control. Transform.
New Image Fitness exists for those ready to get rid of the old and take control of their training, nutrition, mindset, and lifestyle with purpose. We combine decades of real-world training experience with modern, science-backed programming to deliver results that last.
Accountability Over Excuses
No shortcuts. No gimmicks. Just structure, accountability, and a system that works.
PAUL ROGERS
Founder | Coach | Transformation Leader
Transformation in Motion!
Beyond fitness, Paul Rogers is a believer in Jesus Christ and unapologetic about his faith and the Gospel. For Paul, transformation has never been limited to the physical body alone — true change begins in the heart, renews the mind, strengthens the body, and restores the spirit.
In 2000, Paul was called into ministry through The Power Team, where strength, motivation, and faith were used to reach people searching for hope and purpose. Over the decades, he has partnered with multiple strength and evangelistic ministries including Bill Glass’ Champions for Life Prison Ministry, Youth for Christ throughout Asia, and OSU Tours supporting United States military communities around the world.
Paul has spoken and ministered through hundreds of school assemblies ranging from elementary schools to colleges, as well as detention centers, rehabilitation facilities, and outreach events focused on reaching the lost, broken, discouraged, and overlooked. His mission has always been bigger than fitness — it has been about helping people rediscover their value, purpose, discipline, and identity in Christ.
That same passion now flows into New Image Fitness.
Paul believes lasting transformation happens when people are strengthened physically, mentally, emotionally, and spiritually. Whether through coaching, encouragement, or accountability, Paul cares deeply about the well-being, growth, and transformation of every person he has the opportunity to coach.
To him, this is more than fitness! It is a new standard!
Helping people rebuild their lives from the inside out.
Your New Image starts now!
The old life is gone; a new life emerges. 2 Corinthians 5:17
That same passion now flows into New Image Fitness.
Paul believes lasting transformation happens when people are strengthened physically, mentally, emotionally, and spiritually. Whether through coaching, encouragement, or accountability, Paul cares deeply about the well-being, growth, and transformation of every person he has the opportunity to coach.
To him, this is more than fitness! It is a new standard!
Helping people rebuild their lives from the inside out.
Your New Image starts now!
The old life is gone; a new life emerges.
2 Corinthians 5:17
Led by 40 years of Experience in the Fitness Industry. Driven by Results.
Sports. Strongman Competition. Bodybuilding. 'Thor' on American Gladiators. Paul Rogers brings elite-level knowledge to every client transformation. We are a structured transformation system for beginners through advanced, led by elite athletic experience.
The Complete Human Upgrade
Whether you are walking into the gym for the first time or striving to reach an advanced physique goal, our mission is simple: to guide you through a complete transformation—physically, mentally, emotionally, and spiritually.
Where Consistency Creates Change
We give you a clear, structured plan — so every workout, every meal, and every week moves you closer to your goal.
Now decide who you are going to be
- I’m All In – Let’s Transform
- I’m Ready, But Need Structure
- Just Exploring (For Now)